Activision revealed de name of the next Call Of Duty game in a unexpected way. Indeed, according to this viral marketing campaign, the next iteration of the Call Of Duty franchise will be Black Ops 3. As you can see in the video and image below, The developers made a little update in Black Ops 2, you may notice ads in public places showing a QR code redirecting you to the official Call of Duty SnapChat account.
To start, here is the image of the ad with the QRCode :
After flashing with your Smartphone, it takes you to this video of Call Of Duty SnapChat account.